![]() Through investments in Blue Apron, GrubHub, Califia Farms and Stella & Chewy's, Stripes Group has helped drive rapid expansion and brand building in market segments that range from dining and food delivery to plant-based beverage and premium pet.Īfter the investment, Ken Fox, Karen Kenworthy and David Swinghamer will be joining Snooze's Board of Directors. In its 13 years of investing, Stripes Group has partnered with market leaders and disruptors across food and technology. Their focus on culture has attracted a highly engaged, talented and energetic team who all work together to create an experience for guests that stands out in the restaurant industry." Karen Kenworthy, a Partner at Stripes Group said, "We are honored to partner with David and the entire Snooze team. Stripes was the perfect fit," said David Birzon. "We were looking for a partner who had experience with disruptive high growth companies, as well as a differentiated focus on people and teams. It is Snooze's determination to maintain its culture throughout its growth that led to the alignment between Snooze and Stripes Group. Snooze's employees, whose ethos and passion are a big part of creating the restaurant's outstanding dining experience, have been vital to the Company's growth. ![]() "We are very excited to support Snooze's continued growth to provide even more people with the best breakfast experience in the world." "The Snooze team has built a culture, menu and restaurant experience that uniquely meets consumers' insatiable demand for great food made with ingredients we can all understand," said Ken Fox, Managing Partner of Stripes Group. Core to Snooze is a commitment to sustainability through practices such as responsibly sourcing local ingredients where possible, and recycling and composting more than 90% of waste from every store. Each location features Snooze's signature colorful atmosphere and retro-futuristic décor, including circular booths, rollaway garage doors and expansive outdoor dining patios. Starting with a single location in Denver, Snooze has grown into an industry leader in our segment," said David Birzon, CEO of Snooze.įounded by brothers Jon and Adam Schlegel in 2006, Snooze has developed an engaged following thanks to its menu of creative takes on traditional breakfast and brunch favorites including pancakes, benedicts and cocktails. "We built Snooze with the idea that today's guests crave unique, responsibly sourced food served in a fun, culture-driven environment. Snooze currently operates 17 restaurants across Colorado, Arizona, California and Texas, and will continue to expand in existing and new markets. Eatery, a fast growing culinary-driven breakfast and brunch concept, is pleased to announce it has secured an investment from Stripes Group, a New York-based growth equity firm.
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